Published on
Feb 25, 2026
Sr. Director Consumer Data Product - Activation
Company: Yahoo
Employment Type: Full-Time
Location: 100% Remote – USA (occasional in-person events with notice)
Compensation: $172,645 – $375,285 (USD)
Category: Product & Design
Close date or Apply by date: Not disclosed
WHY THIS ROLE MADE THE CUT
Fully remote (no hybrid or office requirements)
Full-Time role
Job is listed on company site with a direct link to apply
Legitimate, established company
Posted within the last 14 days OR includes a clear deadline to apply
Clear salary range is disclosed
ROLE SNAPSHOT
Yahoo is hiring a Sr. Director Consumer Data Product - Activation to define and execute the mission and vision for their Data Activation product area, creating outsized data leverage across business units serving hundreds of millions of users globally. You'll define and drive data activation strategies that create measurable business impact across Yahoo verticals, identify high-leverage opportunities to apply consumer data insights to drive growth and monetization, set mission and vision for the Data Activation product area, partner with business units to translate data capabilities into business outcomes, manage teams of product managers while providing coaching and mentorship, and build cross-functional relationships to align data activation initiatives with business priorities. This senior leadership role requires 15+ years in tech (PM, Engineering, or related), proven track record leveraging data and analytics to drive business outcomes, deep understanding of data activation strategies including audience segmentation and personalization, and experience managing product manager teams using Agile/Scrum practices.
KEY WORDS TO INCLUDE IN YOUR RESUME/COVER LETTER IF YOU APPLY:
Product management leadership
Data activation strategies
Audience segmentation and personalization
Cross-functional team management
Data-driven business outcomes
Agile/Scrum methodologies
Consumer data and analytics
Team coaching and mentorship
ML and AI techniques (preferred)
Digital advertising or recommendation systems
Keywords are suggested based on the language used in the employer's job description to help applicants align with automated screening systems.
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